Other news

Storyselling – when you go from selling a product to selling a service

Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…

Presentation Skills

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Can we cure Alzheimer’s Disease?

Imagine if, in a few years, Alzheimer’s disease could be identified with a simple blood test and then treated effectively. There is hope. Hooray for science and REAL AD –…

Meeting Skills

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Digital Types

It is not easy to know how one is perceived. Here are some common types we encountered during our digital meetings. What is your favorite? And who are you?  …

Meeting Skills

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