Graduation Week is here
For two days we had the pleasure of working with this year’s round of the Global Graduates Programme at SKF Group: eleven MSc graduates who have had the opportunity to…
Other news
Masterclass for SKF
The third and fourth three-day programmes in presentation technology for SKF are coming to an end. “These are my favourite courses”, says Erik Mattsson, “we start with the presentations that…
Storyselling – when you go from selling a product to selling a service
Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…