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The World needs Support
Positive forces are needed in a world that in many ways is heading in a negative direction. That’s why I am deeply grateful to hold a workshop for the Novo…
Storyselling – when you go from selling a product to selling a service
Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…