When experts talk to experts
What if the communicator is an expert? And what if the expert you’re talking about doesn’t want to let you This was the theme of today’s workshop in an unusually…
Storytelling is a powerful technique. We’re sometimes told that stories work best in soft contexts, but nothing could be further from the truth.
Storytelling is a particularly good technique when we are talking about complex things. Stories can help simplify, clarify, explain, bring to life and add a personal angle.
Most importantly, storytelling is a skill. You can get as good as you want. If you just practise.
So thank you for all the stories today at the Karolinska Institutet. And thank you for the privilege of meeting your master’s students, Matthew Kirkham!
What if the communicator is an expert? And what if the expert you’re talking about doesn’t want to let you This was the theme of today’s workshop in an unusually…
Imagine if, in a few years, Alzheimer’s disease could be identified with a simple blood test and then treated effectively. There is hope. Hooray for science and REAL AD –…
Ordrum through Erik Mattsson had the privilege of holding a course in rhetoric during the master’s program “Applied Communication” at…