Other news

Storyselling – when you go from selling a product to selling a service

Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…

Presentation Skills

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How do you become a good leader?

No one is born a good leader. You have to borrow from others. Some favourite techniques to practise: SHADOW! Ask if you can shadow a leader you admire for a…

Presentation Skills

Organisational and leadership development

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Dresscode for meetings

A common reason why meetings go wrong is that we have different perceptions of what is expected of us as participants. If some people have prepared themselves to the hilt,…

Meeting Skills

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