When experts talk to experts
What if the communicator is an expert? And what if the expert you’re talking about doesn’t want to let you This was the theme of today’s workshop in an unusually…
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The art of pitching
What’s the difference between a great idea and a funded startup? A compelling pitch. When you have just minutes to convince investors to believe in your vision, every word counts.
Stories at Karolinska Institutet
Storytelling is a powerful technique. We’re sometimes told that stories work best in soft contexts, but nothing could be further from the truth. Storytelling is a particularly good technique when…