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Stories at Karolinska Institutet

Storytelling is a powerful technique. We’re sometimes told that stories work best in soft contexts, but nothing could be further from the truth. Storytelling is a particularly good technique when…

Presentation Skills

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What does a meeting cost?

Is it the wages? Is it the travel? Or what is it really? Use our new Meeting Calculator to find out!

Meeting Skills

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Storyselling – when you go from selling a product to selling a service

Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…

Presentation Skills

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