Other news

Storyselling – when you go from selling a product to selling a service

Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…

Presentation Skills

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Academic Leadership in Europe

As part of the ENLIGHT academic leadership programme, top leaders from ten European universities met in Uppsala today. The theme of the day was leadership in a multicultural world. It…

Effective Meetings

Presentation Skills

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The world within cycling distance

The research community has always been global. Meetings across national and cultural borders are commonplace. Without those meetings there just wouldn’t be any research. But even when it comes to…

Effective Meetings

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