The Meeting Cookbook is here
Thank you to everyone who attended our book release live from Gothenburg and digitally from around the world. And thank you to everyone that made the book possible. The Meeting…
Other news
Storyselling – when you go from selling a product to selling a service
Philips sells light, not lamps. SKF sells rotation, not ball bearings. Rolls-Royce sells power per hour, not aircraft engines. It is becoming increasingly common, and there are good reasons, for…
Speakers’ training for doctoral students
INSiDR is an industrial doctoral project, a collaboration between the University of Borås, Jönköping University, the University of Skövde and several industrial partners including Ellos, Eton and Gina Tricot. On…